Deadlines & Contracts

Advertising Deadlines By Issue

Issue	Space Reservation	Ad Material
January (World Show Commemorative Issue) (World Show Top 10 Showcase)	Nov. 15	Nov. 20
February (Breeding Issue) (Breeders’ Trust Showcase)	Dec. 15	Dec. 20
March (Year-end Results Issue) (Year-end Showcase)	Jan. 15	Jan. 20
April (Speed Issue) (Speed Showcase)	Feb. 15	Feb. 20
May (Health & Management Issue)	Mar. 15	Mar. 20
June (Cattle & Ranch Horse Issue)	Apr. 15	Apr. 20
July (National/World Youth Show Preview Issue)	May 15	May 20
August (Trail & Distance Issue) (Foal & Yearling Showcase)	June 15	June 20
September (National/World Youth Show Results) (National/World Youth Show Top 10 Showcase)	July 15	July 20
October (Education Issue)	Aug. 15	Aug. 20
November (World Show Preview Issue) (International Showcase)	Sep. 15	Sep. 20
December (Stallion Issue) (Stallion Showcase)	Oct. 15	Oct. 20

Deadlines

Space reservations are to be made by the 15th of the month, six weeks prior to an issue’s release date. If reservations are not made, Appaloosa Journal cannot guarantee ad placement. Materials are due by the 20th of the month, six weeks prior to the issue’s release.

The publisher reserves the right to re-run contract advertisers’ previous ads if new copy and/or photographs are not submitted by the deadline.

Contracts

Appaloosa Journal offers three-, six- and 12-time contracts* to fit your advertising campaign. Upon signing a contract, the advertiser commits to current rates for the duration of the contract while agreeing to advertise during the 12-month period. Classified and Horseman’s Directory ads are not considered for frequency contracts. Contract advertisers must contact the advertising department before the closing date of each issue to indicate what size advertising space should be reserved. Without a signed contract, the one-time rate will be charged.

*Free Horseman’s Directory with 12-time rate. Includes buy 5 pages, get one free.